The coronavirus crisis is hitting hard in Spain, especially in some communities such as Madrid and the Basque Country, where there are large pockets of affected people. This is why the authorities have asked the population, especially those of the cities most affected by the virus, to minimize their social activity during this crisis . The #YoMeQuedoEnCasa movement encourages, through social networks, that we spend these days at home, going out only for the essentials.
Many gyms have closed down (in Madrid, municipal gyms have closed their doors for days, and private centers will do so from now on), but maintaining a healthy lifestyle is also important at this time .
If they have closed your gym, if you are going to stay at home or, simply, if you prefer to train without leaving your home, here are 12 of our training videos at home and without additional material so that you can stay in shape.
Expert Tips for Recording Training Videos
It can be a bit awkward trying something new. You may be very talented in running your business, managing your team, and teaching your classes, but video is a whole new world. How do you go from being a hobbyist to being a professional?
Here are some tips to help you feel comfortable in front of and behind the camera throughout the process of making prerecorded ( or streamed live ) video :
Think about what type of video you would like to produce. Gather sources and references, analyze the videos that you like, and try to imitate different approaches until you have an idea of your own style.
Ask for help from your friends, your co-workers, and your family. If someone is in charge of the camera, “the talent” (that is, you) can focus on doing the classes so that everything flows in the most efficient way.
Try to take the time to record your videos and not rush – at least a couple of hours to film your first attempts. As you become more familiar with the process, you can probably speed things up, but take your time at first so you don’t feel stressful.
An iPhone or DSLR may do the trick, but be sure to spend some time learning how your gear is used before the day of shooting. It is not at all pleasant to deal with technical problems when you are getting used to your new routine. Charge all batteries, make sure there is enough storage space, and have backups if needed.
Filming, setup and location
For tutorials and lectures, record all your content horizontally, not vertically, so it’s easy to view on a connected TV or laptop. Choose the highest possible quality setting.
If you use a mobile / cell phone, be sure to switch to Airplane Mode before recording to reduce distractions and increase battery life.
Minimize shake with a tripod or support the phone / camera on a sturdy surface.
If you have someone who’s rolling and you want to include simple movement or different angles, consider a gimbal or handheld stabilizer (both help minimize camera shake). They sell for about $ 100. However, the most basic is almost always the best way, especially when you’re starting out. The interest should come from the content of the video, not from the movement of the camera.
Make sure you have good lighting. Try to stand with a window or light source to the side and slightly above, but not directly above or below. If you are shooting with a phone, lock focus and exposure by holding down the screen before starting.
Check that there are no visible logos (other than yours), water bottles, etc. in the background; choose a nice, clean frame with no clutter. A glass of Starbucks could be a fatal distraction (if you’ve watched the last season of Game of Thrones, you’ll know what I mean).
Audio is one of the hardest parts of making a great video. Find a place where it is very quiet, without any noise, traffic, etc. background; speak loudly and confidently. If you prefer to invest in something, consider a wireless microphone that connects to the camera or a plug-in microphone for your mobile device. Another option is to record just the footage, then go back and record the narration in a quiet space without distractions (and with a good plug-in USB mic too).
Maintain eye contact with the camera at all times. Imagine that the camera is someone you are talking to. The more committed you are to this project, the more engaged your viewers will be.
Practice! It is a common misconception that you can take just one shot and leave it at that. The best videos involve multiple takes, reviews, and edits based on other people’s comments. Feel free to start over if the idea doesn’t work – try something different. Nobody finds out what did not work, only interested in the final work.
Above all, HAVE FUN! If you’re having a good time, your viewers will too. Make sure you show your personality on camera, and be afraid of making a mistake.
You must have a computer or external hard drive with plenty of storage space to archive your images. You never know if a previous video needs to be re-edited.
There are many editing programs that are easy to learn. One of the most popular programs is iMovie: it’s free if you have a Mac, and you can simply drag and drop your files to make a video quickly. Adobe Premiere Rush is an application-based editing program, which allows you to easily edit from your tablet or mobile device. It’s designed specifically for video creators, it’s fast, and it’s a great place to start. If you want to try more professional video software, Adobe Premiere is the industry standard, but it takes time to learn to use and has a higher subscription price.
Adding music to your videos is a great idea, but you have to have the rights to use a song for commercial videos, a “sync” license, or else you risk being charged with copyright infringement. Both YouTube and Facebook will remove your videos if they think they’re in breach, so it’s best to start with a good plan. YouTube offers some free songs that can be added after uploading; You can find royalty-free music online for a fairly cheap cost on sites like artlist.io or Premium Beat. Alternatively, you can get creative and make an arrangement with a musician (friend). But don’t forget to credit it when the final video is posted.
The post-production process can be challenging, but like filming, it only takes a little practice. With the publication of each video, you will improve.
If you want to offer the videos for free, consider where your audience is already engaging with your brand. Facebook, Instagram, and especially YouTube and Vimeo are easy platforms for your customers to find your content.
Make sure to promote your videos on your website, on social media, and with an email.
Video can be a powerful tool for any studio or gym. With a little practice, you can produce the highest quality videos. And remember: being authentic is more important than being perfect.